anthropologie - campaign
ANTHROPOLOGIE
Summer Sale Campaign
Role Graphic Designer
Client Anthropologie Europe
Link anthropologie.com
At Anthropologie I created a concept for a Summer Sale Campaign. This required developing an original idea which could be rolled out across printed posters, website, social media and in-store vinyls. The graphic created needed to be versatile enough that it could be used in different ways for each of the sale step changes, in this instance different sections of the graphic were used as the sale progressed.
As the graphic was used at the top of the homepage during the sale I designed all homepages to somehow link and sit well underneath the graphic.